top of page

introducing an original sneaker

performance meets quality.

designed & made by Jonathan Mazaba

premium sportstyle sneaker with a focus on comfort, breathability, quality, and design.

'824 

RUNNER'

Ideation
& Process

For my senior project, I envisioned a combination of graphics and footwear design. Initially, my plan was to create a sneaker, develop a 3D render, and make posters and advertisements. But the more I thought of it, I wanted to do something that would truly stand out. Even though I had no experience in making and building a shoe, I decided to challenge myself and go for it. My first task was to decide on the type of footwear to design—something personal yet universally appealing, and aligning with the current trend of sportstyle runners in the footwear market. Before I started sketching, I did some research on suitable soles. I decided to use the soles from a pair of Asics Gel-Kayano 27 because they are known to be comfortable and durable. This choice also complemented the envisioned design and aesthetics. I then started on ideation and sketching, prioritizing comfort, breathability, materials, and aesthetics for the upper. After having some iterations of the upper, I combined elements that I liked out of the first four to come up with the final iteration. Translating the sketch into digital form, I utilized Adobe Illustrator for line art before rendering it in Procreate. Satisfied with the digital representation, I proceeded to the physical creation of the shoe. Recognizing my need for a deeper understanding of sneaker construction, I ripped up old shoes to comprehend the internals and materials needed. I then went out to the art supply store and the leather shop to pick out the materials that I would use. After acquiring all the supplies, I began the process of making the shoe. The first step was to cover the existing shoe with masking tape. After the shoe was all covered, I started drawing the pattern lines. Once the pattern for the upper was done, I removed the tape, started drawing the pattern onto the leathers, cut out the leather pieces, and glued them together. The next step was sewing. At this point, I had little to no experience knowing how to sew. Despite initial difficulties, perseverance and practice led to proficiency.  I had to do several iterations of the uppers because the first couple of sewing jobs were not good. Through trial and error, I realized the mistakes and errors that I made, and adjusted on the next versions. Upon achieving a satisfactory upper, I employed a leather hole puncher to lace the shoe. Lasting the uppers onto a shoe last followed, using a stapler gun. Adding the finishing touch of the logo marked the culmination of a tough, yet rewarding process. Despite the apparent simplicity, the process was intricate and demanding, spanning approximately three months from design concepts to the final product.

durable outsole

breathable panels

midsole cushioning

heel support

lockdown panels

heel padding

Design

The shoe is a sportstyle sneaker that combines performance and quality. This sneaker is designed for individuals seeking the comfort of a performance shoe combined with the quality of a designer shoe. The sportstyle sneaker prioritizes comfort, breathability, quality, and aesthetics. 

Many things go into making a shoe comfortable. Of course, the sole is the most important, but uppers also have a big influence on the comfort of the shoe. One element of the shoe that I prioritized to make the shoe comfortable was breathability. Walking or wearing a shoe for a long period of time can cause the foot to overheat, which can make the foot sore. When designing the sneaker, I wanted to add big panels of mesh for breathability. I also made some panels of the shoe be opened and not sewn to allow maximum ventilation. Another area of the shoe that I focused on for comfort was the heel/achilles area. I added a thick layer of foam and a very soft kid leather liner to maximize the comfortability in that area. For the rest of the upper, I used high quality soft leathers, suedes, and mesh to make the shoe feel comfortable and not too tight, while still having stability with overlays to secure the foot in place.

For aesthetics, I wanted to design something that was original and different. I wanted the shoe to really portray a sporty shoe with all the curves within the design. Some of the panels were also intentionally made horizontally long to convey movement. I designed the logo after the shoe was done because I wanted to prioritize the design of the shoe, and then make the logo match the aesthetics of the shoe. The logo is an organic shape that has tilted curves to emphasize motion. Another important part that elevates the aesthetics of a sneaker, are the materials. Materials add textures that give a shoe a high quality appearance if done right. I chose to use a variety of leathers and suedes to give the shoe a premium, high end look. Lastly the color is an important part of making a shoe look good. I chose a earthtone color palette with accents of purple and yellow.  

'BEAN'

Colorway

The colorway of these sneakers draws inspiration from Kobe Bean Bryant, a figure who left a significant impact on me by instilling a profound love for competition and sports. His 'Mamba Mentality'—an ethos centered around relentlessness, confidence, and dedication, is something that has inspired me beyond athletics. The purple and yellow hues represent the Lakers' colors, while the orange symbolizes the color of a basketball. The earthtone colors serves as neutral shades that enhance the shoe's aesthetics that make them easily wearable to any outfit.

Materials

polyester knit diamond mesh

asics gel-kayano 27 sole

cowhide leather

made in Brazil

cowhide suede

made in Italy

cowhide veg-tan suede

made in USA

kidskin leather

made in Italy

kidskin suede

made in Italy

goatskin suede

made in Italy

cowhide hairy suede

made in Brazil 

mudguard
eyestay
logo
toe cap
tongue
overlay
heel tab
overlay
heel counter
quarter
quarter overlay
foxing
quarter overlay
vamp
collar
tongue lining
GEL technology
collar lining
Dynamic Duomax
FlyteFoam
AHARPLUS rubber

Gallery

Gallery

breathable panels

Ideation

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

heel padding

heel support

midsole cushioning

durable outsole

lockdown panels

'824 RUNNER'

designed and made by Jonathan Mazaba

Ideation
& Process

For my senior project, I envisioned a combination of graphics and footwear design. Initially, my plan was to create a sneaker, develop a 3D render, and make posters and advertisements. But the more I thought of it, I wanted to do something that would truly stand out. Even though I had no experience making and building a shoe from scratch, I decided to challenge myself and go for it. My first task was to determine the type of footwear to design—something personal yet universally appealing, and aligning with the current trend of sportstyle runners in the footwear market. Before I started sketching, I did some research on suitable soles. Since soles are difficult to make, I decided to use the soles from a pair of Asics Gel-Kayano 27  because they are known to be comfortable and durable. This choice also complemented the envisioned design and aesthetics. I then started on ideation and sketching, prioritizing comfort, breathability, materials, and aesthetics for the upper. After having some iterations of the uppers, I combined elements that I liked out of the first three to come up with the final iteration. Translating the sketch into digital form, I utilized Adobe Illustrator for line art before rendering it in Procreate. Satisfied with the digital representation, I proceeded to the physical creation of the shoe. Recognizing my need for a deeper understanding of sneaker construction, I ripped up and dissected old shoes to comprehend the internals and materials needed. I went out to the art supply store and the leather shop to pick out the materials that I would use. After acquiring all the supplies, I began the process of making the shoe. The first step was to cover the existing shoe with masking tape. After the shoe was all covered, I started drawing the pattern lines. Once the pattern for the upper was done, I removed the tape, and started drawing the pattern onto the leathers. I cut out the leather pieces of the pattern and glued them together to start seeing how the shoe was coming together. The next step was sewing. At this point, I had little experience knowing how to sew. I had to basically learn everything again. Despite initial difficulties, perseverance and practice led to proficiency.  I had to do several iterations of the uppers because the first couple of sewing jobs were not good. Through trial and error, I realized the mistakes and errors that I made, I adjusted on the next versions. Upon achieving a satisfactory upper, I employed a leather hole puncher to lace the shoe. Lasting the uppers onto a shoe last followed, using a stapler gun.   Adding the finishing touch of the logo marked the culmination of a tough, yet rewarding process. Despite the apparent simplicity in retrospect, the process was intricate and demanding, spanning approximately three months from design inception to the final product.

bottom of page